From a humanitarian perspective, donating to ineffective microcredit programs slows the growth and threatens the sustainability of the best programs. From a corporate public relations perspective, companies that make low-value or even harmful microcredit investments risk being attacked for unsubstantiated claims about the impact of their CSR activities. [And] now they may get bad press for "poverty washing".
Here is my contribution...
The quote is taken from the September issue of the Harvard Business Review...and I made the link between microcredit and climate change, especially when it comes to the CDM. Business still hasn't realized the opportunities that the CDM has in the area of CSR. And maybe this is because there are significant risks involved with making claims which are hard to substantiate. I don't know...I would be interested in what you think...
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